Bull Market Retention

Definition

Bull market retention quantifies the ability of a cryptocurrency platform, project, or derivative product to maintain its user base and engagement levels during periods of sustained asset price appreciation. This metric assesses whether growth in user numbers is merely speculative or indicative of genuine utility and sticky product features. High retention in a bull market suggests that users are not solely driven by price pumps but find enduring value in the ecosystem. It is a critical indicator of platform health.