Emotional Capital Attachment
Meaning ⎊ The irrational psychological connection to specific assets that hinders objective assessment and timely exit decisions.
Mental Accounting Risks
Meaning ⎊ Subjective categorization of funds leading to irrational risk management and non-fungible treatment of identical capital.
Loss Aversion Psychology
Meaning ⎊ The psychological tendency to feel the pain of losses more intensely than the pleasure of equivalent gains.
Mental Accounting
Meaning ⎊ The cognitive process of categorizing money into separate mental accounts, leading to irrational financial decision making.
